Albinos in a waterfilled tank. The symbol oft he milk-based fragrence PlusPlus from Diesel. No wonder this campaign has caused a stir worldwide.
Our campaign for the fragrance „diesel green“ looks deep into the soul of each „Green thumb“. The bathroom turns into a garden, the fragrance bottle becomes the plant spray bottle.
What would have happened, had adam and eve not discovered the serpent, but the pleasurable red maw of hell? Hot, sweaty, guilty and even playful- thats diesel red. The design so pleasurable that it has to be behind glass.